Public Relations Associate Job at Northbound Search, New York, NY

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  • Northbound Search
  • New York, NY

Job Description

Public Relations Associate

Responsibilities:

  • Draft, refine, and help develop external communications, including press releases, thought leadership pieces, website copy, social media content, and investor-facing materials
  • Contribute to media relations efforts by identifying press opportunities, preparing briefing documents, fact sheets, and Q&A, tracking relevant news, and coordinating outreach activities
  • Support internal communications initiatives such as newsletters, team announcements, intranet updates, executive messaging (e.g., CEO/MD), and cross-functional collaboration across platforms
  • Track media coverage, sentiment, and share of voice, and compile weekly or monthly reports or dashboards
  • Collaborate with design teams, agencies, and internal stakeholders to maintain consistent brand voice and messaging
  • Assist in preparing talking points, presentation materials, and executive-level decks for senior leadership
  • Provide support on special initiatives and event execution, including webinars, roundtables, partnership announcements, and corporate events
  • Help compile post-campaign/event recaps, performance reviews, and strategic recommendations

Qualifications:

  • 2–12 years of direct experience in corporate communications, public relations, media, or content development (either agency or in-house)
  • Exceptional writing and editing abilities; skilled at producing clear, succinct, and audience-tailored messaging
  • Working knowledge of media relations and press ecosystem, ideally within financial services, alternative investments, or asset management
  • Background in internal communications or employee engagement content
  • Strong attention to detail, organizational skills, and ability to juggle multiple deadlines in a fast-moving environment
  • Proficiency with standard business tools (MS Office, Google Workspace) and familiarity with communication platforms (e.g., media monitoring tools, SharePoint/intranet, CMS)
  • Comfortable working both autonomously and collaboratively; thrives in a dynamic, high-performance setting
  • Experience within financial services, alternative investments, or asset management sectors
  • Foundational understanding of investor or limited partner (LP) communications
  • Familiarity with social media management platforms or digital content tools
  • Experience coordinating with design or creative partners/agencies
  • Exposure to tracking media or content analytics and performance metrics

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